Performance Engineer · Canada
WordPress that loads in under a second.
WP Rocket, caching, CDN, image optimization, database cleanup, and Core Web Vitals tuning — engineered for sub-1s LCP, 98+ PageSpeed, and Google rankings that convert.
From sluggish to lightning.
Performance Audit
GTmetrix + PageSpeed baseline, plugin bloat detection, database query profiling, asset size mapping, and Core Web Vitals scoring.
Architecture Design
Caching layer design, CDN configuration, image pipeline planning, script deferral strategy, and hosting stack review.
Optimization
WP Rocket tuning, WebP/AVIF conversion, unused CSS removal, JavaScript deferral, database cleanup, and LCP protection.
Monitor & Maintain
Real-time speed alerts, monthly performance reports, Core Web Vitals tracking, and continuous tuning.
Pass LCP, CLS, and INP with flying colors.
Google uses Core Web Vitals as a ranking signal. We optimize LCP (Largest Contentful Paint) by preloading hero images and upgrading hosting, fix CLS (Cumulative Layout Shift) by specifying image dimensions, and reduce INP (Interaction to Next Paint) by delaying non-critical JavaScript [^32^][^33^][^36^].
- LCP optimization (hero image preload + hosting)
- CLS stabilization (explicit image dimensions)
- INP reduction (JS deferral + delay execution)
- Mobile-first performance tuning
Images, scripts, and cache that actually work together.
WP Rocket handles 80% of speed optimization in one plugin — page caching, browser caching, file minification, lazy loading with LCP protection, and database cleanup. Combined with WebP/AVIF conversion and a global CDN, we routinely cut page weight by 40%+ [^30^][^32^].
- WP Rocket full configuration
- WebP / AVIF image conversion
- Lazy loading with LCP exclusion
- Remove unused CSS + delay JS
Performance tiers for every scale.
Essential caching and image optimization for small sites needing a speed boost.
- WP Rocket setup
- Basic caching configuration
- Image compression
- 1-week delivery
Full Core Web Vitals optimization with CDN, WebP, and database tuning.
- Everything in Startup
- Cloudflare CDN integration
- WebP / AVIF conversion
- Database cleanup + query optimization
- 2-week delivery
Enterprise speed with hosting upgrade, custom theme audit, and 60-day monitoring.
- Everything in Essential
- Hosting stack upgrade recommendation
- Custom theme / plugin bloat audit
- 60-day performance monitoring
- 3-week delivery
Basic caching plugin vs Webemart Stack.
| Metric | Basic Plugin | Webemart |
|---|---|---|
| Avg Load Time | 2–4 seconds | 0.8 seconds |
| Core Web Vitals | Partial | Full pass |
| Image Optimization | — | ✓ WebP/AVIF |
| Database Tuning | — | ✓ Included |
| Ongoing Monitoring | — | ✓ 60 days |
Sites that left lag behind.
“Rebuilt our corporate WordPress site from a slow mess into a lightning-fast modern site. LCP dropped from 4.2s to 0.7s. Leads up 47%.”
“WP Rocket + WebP conversion cut our page weight by 60%. Mobile scores went from 42 to 96. Organic traffic followed within 6 weeks.”
“Database tuning alone cut our admin panel load time by 80%. The team knows WordPress performance inside out.”
Speed is a ranking factor. And a revenue factor.
Book a free performance audit. We’ll benchmark your current load time, identify bottlenecks, and design a stack that hits sub-1s LCP.